We have founder DNA.
As founders ourselves, we deeply understand the journey. Building a company takes an insane amount of hustle and tenacity. Often, the odds are not in your favor. You face enormous challenges along the way. You meet many nay-sayers and your own doubts can start to creep in. We get it because we've been there.
We are excited to dream with you and support you through it all. We celebrate the 'highs' with you, but we really care about showing up at the 'lows' as honest and supportive long-term partners. As operators who have built things in the real world and experienced setbacks, we are scrappy, practical, and have a bias towards action.
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Our model is to help you with whatever you need to grow your company and to achieve your vision. That can mean investing in a seed round of financing, providing you with fractional services, or connecting you with experts in our network.
Investment Approach.
01. We specialize in early-stage US based businesses. We are particularly interested in healthcare, fintech, and B2B software that is modernizing an antiquated or inefficient industry. Occasionally, we will invest outside of these areas when we meet an amazing team and just cannot pass up the opportunity. Feel free to reach out if have a game-changing technology even if it does not fit neatly into the above categories.
02. We look for aligned values and index heavily on people - the trust factor is # 1.
03. We have a strong commitment to backing female founders and those coming from diverse backgrounds.
04. We back companies that are solving real-world problems and by doing well in their markets are also making the world a better place.
05. We typically invest in companies that have launched a product and have some paying customers.
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06. Our process is transparent and we value your time. We conduct diligence thoroughly yet efficiently. If we're in, we will spin up an SPV for the investment. Our typical first check size is $125k-$500k. We can also participate in future rounds.
Advisory Services.
Independent of financial investment, we can sometimes add value via an advisory role. When it comes to advising, we offer flexibility and a custom approach that aligns with your company's stage and needs. We will spend time listening with curiosity and then find a way to super-charge your efforts, rather than preaching what we know. Think of us as an extension of your team, whether at the early or growth stage. Expect us to spend a significant amount of time working with you directly and leveraging our network when needed.
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Here are some areas in which we've supported founders before:
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Building an investor pitch & fundraising from VCs
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Go-to-market strategy
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Setting & executing a product roadmap
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Scaling customers (both B2B and D2C)
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Developing exec dashboards and KPIs
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Within healthcare: clinical operations, clinician hiring & compensation
